Dil Bechara actor Sanjana Sanghi has hit the headlines for the wrong reasons as her latest advertisement has received immense flak on social media for promoting violence against men. Many netizens on social media including actress Pooja Bedi slammed the commercial.
The advertisement begins with Sanjana her co-star sitting on the couch as they decide what to watch on the television and suddenly she starts to slap him on the face eight times continuously and finally he tells her to stop and she tells him that they will watch the eighth film on the list of the streaming platform.
Pooja Bedi reacted to the AD and took to her Twitter, “Absolutely HORRIFIED 2 watch this advt. Domestic violence against men is NOT acceptable. What if a man was slapping a woman in this advt? This should NEVER CLEAR an advertising board! #men have rights! #domesticviolence @sharmarekha @smritiirani @DeepikaBhardwaj,” she wrote.
Check out the tweet:
A Twitter user wrote, “I just spotted this and its absolutely disgusting. Who are these people who can like think this? This team where one can share this idea & get internal approvals to pitch to their client? AND the client who approves it? The companies involved n their teams – WHO are these people!”
“Absolutely correct.If women don’t want to be slapped,why should men be allowed to be slapped.?The actor in the advertisement is used to the torture of a fellow actor mentally,” wrote another user.
Many users also tagged The Advertising Standards Council of India, asking them to take action against the advertisement. ASCI responded to the complaint and said, “Thank you for tagging us, we are already processing the complaint against this advertisement.”
Reportedly, Sanjana Sanghi, who had shared the ad on her Instagram handle, has also deleted the same.
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